Media Head - D2C Segment - FMCG/Personal Care

Media Head - FMCG/Personal Care/D2C

- 8+ years' experience in delivering integrated media strategies across key channels like TV, Digital, and performance is a must

- Understanding of E-commerce marketing/media is preferred

- Ability to manage and inspire media partners to deliver best-in-class programs and innovation via KPIs, analytics, and tracking

- Work closely with the brand team to translate brand strategy into media strategy and execution plans.

- He/she should have handled media budgets and should have a good understanding of the same.

- Should have a sound understanding and knowledge of the performance marketing skills