Meatigo - Brand Manager

We are looking for an experienced Brand Manager to help us build our brand, raise brand awareness and drive growth. You'll play a key role in assisting the Marketing Manager and ensuring that our brand remains recognizable, up to date and exciting for our customers.

Your Key Responsibilities:

- Become the Brand Custodian and manage all aspects of the Brand and Marketing Activities.

- Assist and support the Marketing Manager and help in building and maintaining the Brand Image.

- Manage social media accounts and create ways to generate high website traffic, stronger brand awareness, and new opportunities (LinkedIn, Facebook, Instagram etc)

- Plan, create and execute weekly/daily campaigns and promotions to drive sale

- Act as a point of contact with Creative Agencies and Performance Marketing Agencies

- Strategize our brand and market effectiveness by developing goals both short and long-term.

- Brainstorm new growth strategies with a strong creative mind

- Engaging and Collaborate with Influencers to widen the reach of our Brand

- Identifying target audiences and devising digital campaigns that engage, inform and motivate existing customers as well as new customers

- Design, conduct, and analyse consumer research and brand health tracking and help measure campaign performance to ensure high level of effectiveness.

- Study and analyse current trends in market and implement strategies to drive brand sales growth.

- Ideate and craft project briefs for packaging, hero campaigns and ATL/BTL activities

Who we are looking for:

- Strong knowledge of Digital Marketing and handling digital accounts

- Preferably worked with creative agencies

- Relevant work experience of at least 4 to 5 years as Brand Manager. Having an experience in working with food brands (food industry) will be an added advantage.

- Proven ability to develop brand marketing strategies and communicate

- Possess a strong creative as well as analytical mind and an ability to tell stories through great ideas

- Excellent communication skills verbal as well as written