Marketing Manager - Product Startup

Opening is with Exciting Product Startup in Technology Domain. Start Up with around 100+ Employees which will be around 150 by August 2014

Location: Bangalore

Educational Qualifications:

- B.Tech/BE and MBA from a Tier-1 B-School

- 4-5 years of prior industry experience in B2B marketing of technology products or engineering services. Prior experience of targeting enterprises in industry segment of interest such as Consumer Electronics, Semiconductors, Manufacturing, Hospitality, Telecom is desired

Domain Skills:

- Experience with Technology companies (experience with a startup would be preferable)

- Experience in technical content development is mandatory

Soft Skills:

- Excellent communication skills

- Ability of multi-task

- High-level of self-motivation

Role:

- Prepare and own content for the website, brochures and other marketing collaterals

- Responsible for in-bound marketing – blogs, newsletters, whitepapers, social media marketing

- Responsible for marketing communications, brand building through both ATL and BTL mechanisms

- Design, implement and measure the effectiveness of digital campaigns – email, webinars, and display banners

- Report on the success of various campaigns to the senior management on a regular basis

- Participate and represent Altiux at industry events

- Assist pre-sales and sales team in market research, customer discovery and customer presentations