Marketing Manager - Pharma

Position: Marketing Manager

Job Description

- Design unique specific campaigns to take or achieve maximum market share and help to penetrate in the market.

- Design the product brochures, literature etc.

- Travel widely to work in field with sales and marketing team all across India.

- Publishing Newsletters for updating field persons, mention success stories and education material in newsletters.

- Observe and trap the competitor prices, campaigns, new product launch.

- Ensure the good market share of the products under portfolio.

- Develop successful marketing campaigns and own their implementation and execution.

- Produce valuable and engaging content for sales and marketing team.

- Provide hands on support through field working with sales and marketing team.

- Build strategic relationships and partner with key industry players, agencies and vendors.

- Be in charge of marketing budget and allocate/invest funds wisely.

- Measure and report performance of marketing campaigns, gain insight and assess against goals.

- Inventory management for optimal product availability.

- Provide and arrange product training sessions for sales and marketing team.

- Always try to find new product and present project report and feasibility.

Required Qualifications and Experience:

- BSc/B Pharma with MBA/PGDM- Marketing.

- 10-15 years' experience in Marketing /Product management team.

- Demonstrable experience in marketing together with the potential and attitude required to learn and able to convince the team.

- Successful track record and experience in identifying target customers and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.

- Good knowledge, a sense of drugs and effects, market trend and good communication skills.

- Up-to-date with the latest trends and best practices in pharmaceutical field