Marketing Manager - Online/Internet

- 8+ yrs of Enterprise marketing experience

- Master's degree or equivalent

- Excellent communication skills

- Lead marketing for India and international geographies

- Proven success in building a strategic relationships with key marketing agencies, content creation, measuring metrics, and building strong offline and online engagement

- Motivated by goal attainment and performance measurement

- Ability to scan the business environment, understand the competitive context and the industry construct, and develop internal capabilities to build a business case and a competitive value proposition

Responsibilities

- Establish marketing strategy and engagements in North America/Europe/Middle East/APAC

- Drive business development and lead generation to acquire new customers and grow accounts in the International Market through enterprise and partnership sales.

- Develop, maintain, and execute demand generation plans in coordination with the sales team; be responsible for generating qualified leads for sales

- Drive demand generation, content creation, product marketing, event management, and marketing operations

- Drive the Branding activities - operationally and strategically, potential tie-ups with related partners.

- Building and Strengthening the Export Marketplace (to be named) brand, positioning the platform as a leader in this space of Exports from Indian MSME/Sourcing from India.