Marketing Manager - Lead Generation - IT

Responsibilities

- Identify prospective clients and build a strong sales pipeline for the Sales Managers via cold - calling, out-bound leads, email communications, LinkedIn, referrals and other direct marketing methods

- Find unique ways to attract the attention of C-level executives of retail, FMCG, transportation, courier, manufacturing and e-commerce companies across Asia and North America to influence them to use Organization's Product suite

- Initiate appointments with Sales team and sync-up with the respective Sales Manager to determine meeting output and follow up aggressively to close the deal

- Communicate status on a daily, weekly and monthly basis via phone and emails in accordance with the strategic plan and goal as developed by the Sales Head

- Log and record each-and-every outreach made, in CRM, producing regular activity reports as requested by Sales Head

- Act as a bridge between Marketing and Sales. Be cognizant of each marketing initiative, and work toward corporate objectives

Requirements

- Bachelor's degree or equivalent in the field of computer science, information technology, mathematics or similar domains

- 2-3 years of experience in lead nurturing, lead generation and appointment setting

- Possessing good understanding of sales cycle, with a proven track record in a product organization

- Good working knowledge of enterprise technology and SaaS market

- Ability to take ownership, must work well individually or as a team member and to prosper in a fast-accelerating sales environment

- Knowledge of using CRM would be an added advantage

- Excellent selling skills, presentation skills, verbal and written communication skills and time management skills are essential

- Comfortable working in US shift

- All in all, someone who loves talking, engaging and selling round the clock