Marketing Manager - IT

Job Summary:

- Challenging opportunity for Marketing Manager to be a part of the innovation engine along with the management to own and develop research & analytical models

Job Details:

Responsibility:

- Develop understanding of the unique position of specific solutions

- Identification of business process metrics/measures

- Preparing detailed process maps based on understanding from working with stakeholders

- Preparing business proposals/presentations

- Identifying issues and forming hypotheses

- Test, develop, and implement information-based strategies to support new system.

- Own the soup-to-nuts delivery of strategic analytics and marketing solutions to clients across industries.

- Assists Project Manager or Program Manager in making staffing planning decisions and communicate effectiveness of offshore delivery.

- Work closely with the marketing design & promotion team

- Generate target database

- Conduct industry and competitor analysis

- Coordinate webinars, webcasts and seminars

- Coordinate with onsite team and assist in programming and project management

- Content development for website and thought leadership articles

- Maintain Marketing campaign ROI reports

Skills:

- Excellent Communication Skills

- 7+ years of delivering client solutions in the areas of business development/marketing services

- MBA from top tier institutes (Preferably MBA – Marketing)

- Strong domain knowledge in one or more verticals (Retail/CPG, Telecom, Banking & Financial Services & Insurance, Hi-Tech)

- Strong analytical, presentation & persuasive abilities

- Documenting and analyzing the required information and data

- Understanding the functional designs as well as the specifications