Looking for a smart and aggressive marketing professional for one of our client; an Indian MNC leader in travel and fashion product categories. The organization is part of one of the oldest business houses of India.  Summary:  Job Title : Marketing Manager (International Business)  Job Location : Mumbai  Reporting to : International Business Head  Scope: To conceive, develop and execute successful brand strategies to achieve defined brand objectives and effectively obtain leadership for the company.   - The position has responsibility for marketing of all products of Brand.   - The incumbent will be responsible for defining the strategic positioning of the brand   - Developing and maintaining brand identity and applying it across the communication spectrum viz. Products, collaterals, retail, trade & consumer communication etc  - Development of Product portfolio, working along with design & sourcing team  - Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.   - Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.   - Development of marketing tools to support the sales team  - Development of innovative brand building tools, for eg web based marketing  - Leading activities with external agencies ( advertising agency etc) to implement communication strategies & tools  - Feed back for management decision making based on sales & portfolio analysis.  - S/he will work closely with sales to understand and counter competition with unique value propositions.   - Launch market leading products and support sales across the country and in other parts of the world.

Mumbai

Marketing Manager - International Business - Travel & Fashion 

Marketing Manager - International Business - Travel & Fashion  ,Job Description for Marketing Manager - International Business - Travel & Fashion  in Soft Ark Resources Pvt. Ltd. in  Mumbai for (3-6) years of experience. Apply Now!

Job Description for Marketing Manager - International Business - Travel & Fashion  in Soft Ark Resources Pvt. Ltd. in  Mumbai for (3-6) years of experience. Apply Now!