Marketing Manager, FMCG This will be a challenging opportunity to contribute in a growth-oriented business. This is an excellent leadership opportunity for a marketing professional to develop, implement & monitor marketing plans for business, to achieve sales, market share & profit objectives for all the existing and new brands in the portfolio. To be a strategic partner of business unit's management committee team. Opportunity to work in an entrepreneurial environment and build a passionate and over achieving team KEY RESPONSIBILITIES : - Develop market strategies to gain market share and achieve top and bottom-line targets for the brand - Design effective and innovative integrated marketing campaigns across mediums like TV, Digital, Mobile, Print and Radio. - Monitor and execute on ground activations that forms vital part of the Marketing Campaigns - Work with media team to explore various innovative and cost-effective communication platforms including digital, to plan effective media strategy. - Liaison with trade marketing teams to conceptualize multi local plans to increase the brand salience and visibility. - Initiate research for concept testing, post launch, creative recall and product efficacy dipsticks for insight mining to develop consumer segment specific initiatives. - Develop, execute and monitor business plan for new product development. Liaison with cross functional teams to manage the innovation funnel. - Monitor competition on various aspects such as new offering, pricing, consumer offer, ATL & BTL activities and course correct our strategy if required. QUALIFICATION & EXPEREINCE : - The ideal candidate will have at least a Bachelor's degree; Master's degree in Business Administration (Major-Marketing) would be a plus - 5+ years of experience in FMCG Sales and Marketing function, with stints/ exposure to brand roles/ market and innovation research / product design/ marketing communication in Foods / RTE. - The incumbent should be strong on business orientation, execution of change projects (project management), analytical capabilities and knowledge of marketing best practices relevant to the industry. - The incumbent should have led a team and acquired well-developed ability in influencing senior business leaders.

Pune

Marketing Manager - FMCG 

Marketing Manager - FMCG  ,Job Description for Marketing Manager - FMCG  in Walk In Solutions in  Pune for (5-8) years of experience. Apply Now!

Job Description for Marketing Manager - FMCG  in Walk In Solutions in  Pune for (5-8) years of experience. Apply Now!