Marketing Head - Public Relations & Event - Luxury/Premium Marketing - Textile/Retail

Marketing Head - Public Relations & Event - Luxury/Premium Marketing

- To drive relevant footfall to the existing boutiques through strategic brand building as well as tactical initiatives

- To grow repeat footfall and business

- To activate new boutiques by building brand awareness and brand desirability in those cities, and undertaking tactical initiatives

- To plan, organize and execute luxury events, in some cases for both Indian and overseas clientele

- Own all event planning from ideation to execution

- Understand the client on an ongoing basis through CRM data analysis, liaising with the Sales teams and undertaking market research where relevant

- Create or evaluate opportunities for partnerships, events and advertising on an on-going basis and execute as relevant

- Interact effectively with internal departments to support marketing and PR objectives. The person will work especially closely with Sales, Digital, Brand Creative and CRM teams

Please Note: The candidate should be essentially from a Luxury Marketing background only.