Marketing Head - IT BFSI Company

Marketing Profile

Job Description:

- Band 4XX Unit Design Center

Reporting to CDO

Qualification: Post Graduate / MBA / Equivalent

Location: Chennai /Mumbai

Purpose of role

To develop a long term vision and strategy for marketing the Design Center to internal and external customers and co-ordinate a set of marketing activities using innovative methodologies.

Please NOTE;

- # In short- we need someone who has marketing experience majorly in banking domain with IT companies- #

Key Accountabilities:

- Generating and progressing Marketing strategies for FT Design Center across the Banking category.

- Facilitate customer visits, analyst interactions with appropriate messaging and collaterals. Performing case studies on relevant subjects pertaining to customer visits.

- Identify passion within the team and drive it.

- Ability to stay hands on with respect to any activity being handled.

- Clarity in setting long term and short term goals.

Key Outputs:

- To articulate the marketing message for the center based on thorough understanding of the Design Center and Design principles.

- Leverage design centre as hot tool for sales acceleration. Direction setting for customer visits.

- Track competitive moves, build strong market intelligence framework.

Falak Tyagi
9958030212
011-58888510