Marketing Head - Enterprise/Account Based Marketing - Startup

Marketing Head - Enterprise or Account Based Marketing(Startups)

Owning Digital, Performance, Product and Account Marketing, Will create, develop and execute all aspects with respect to Marketing!

Managing Team of Directors of Digital, Product and Account Marketing.

Job Description :

- Experience initiating and driving a range of GTM programs including, webinars, trade shows, social media, content marketing etc.

- Develop product positioning and messaging that resonates with customers and differentiates our product from its competitors.

- Develop and implement strategies to drive awareness and demand

- Key spokesperson and go-to product expert.

- Strong experience in ABM & Enterprise Marketing

- Work with Public relations agencies in improving brand awareness

- Working with Content & Product Marketing team partnering with Enterprise team for developing and launching new programs.

- Strong experience of working with Stakeholders and Management to drive marketing initiative of various products in AI, ML and various latest technologies.

QUALIFICATIONS : 

- 15+ years of experience in Demand Generation (5+ years in ABM/Enterprise marketing)

- MBA from reputed B School with experience of 14 to 18 years from best of technology companies are preferred.