Marketing Communication Role - Media/Internet/Online

Marketing Communication

Role Details:

- Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities

- Creating and managing all marketing materials and collateral in line with brand direction

- Implementing online marketing activities including social media, SEO/SEM, demand generation, lead generation, etc.

- Tracking effectiveness of various campaigns and course corrections as required

- Managing communications spend and working with vendors and agencies to create and/or localize communications and marketing activities and develop supporting assets

- Leading the planning and implementation of PR and initiatives related to the brand

A successful candidate must be:

- Excellent written and verbal communication skills

- flexible and agile enough to meet the rapid pace of activities at IAN and the startup ecosystem.

- Proactive & Service oriented with a 'can do' attitude

- Organized and programmatic in approach,

- Be able to represent the Brand in all interactions

Key Qualifications & Preferred Skills:

- You have a degree in Marketing, Business Administration or a related field.

- 4-6 years' experience ideally having worked in a start up or an investing organization

- You have prior experience in a similar role.

- Strong knowledge of content development and SEM.

- A strong network of PR and media contacts would be highly advantageous.

- You have a high level of attention to detail, including a proven ability to manage multiple and competing priorities simultaneously.

- You have excellent interpersonal skills and are adept at building relationships with different stakeholders