Hiring Marketing Analytics Enthusiasts (Marketing mix model)
Person would use Data mining, mapping, harmonization, and statistical modeling to solve business problems for Fortune 500 companies across the globe.
Delivering Insight, Impact, Innovation & Understand business requirements and translate those into deliverable
Identify and eliminate possible obstacles and identify alternative solutions
Effectively communicate business, technical and product information at all levels,completely hands-on with work.
Required :
3 yrs experience
Should Have Project management skills to manage and cope with changing requirements in a fast paced environment.
Modeling experience - MMM (Media mix modeling), Marketing analytics, customer segmentation, Churn analytics etc.
Should have the capability to design the analysis, as well as drive its usage and prove value to the business.
Should have influenced decision making by presenting recommendations/ insights
Experience in analytics techniques like segmentation,SQL/SAS/R.
should be comfortable working with large datasets.
Experienced in dashboard creation and visualization,solving marketing problems such as improving customer behavior, tracking product performance etc.
Satyajeet
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