Marketing Analytics Professional - SAS

We are looking for the Marketing Analytics Professionals from Tier-I Institutes with hands on experience on SAS.

Job Responsibilities:

- Lead the development and execution of new and enhanced models for Marketing campaigns.

- Lead the development and execution of analytics and campaigns.

- Early diagnostics for low touch Marketing campaigns.

- Provide strategic insights and guidance to business leaders on prioritized deep dives.

- Develop and define core KPIs for Marketing portfolios.

- Generate and deliver portfolio insights to track opportunity areas for Marketing.

- Provide oversight in the synthesis of data into meaningful and actionable stories.

- Lead new initiatives, prepare project plans and other supporting information, and provide project status update

- Manage customer expectations including scope, schedule, changes, and problem resolution

- Foster knowledge management through project documentation (scope doc, program logic, data, presentation)

- Drive on-time, high quality project deliverables through effective project prioritization and management

- Suggest additional follow on analysis that can be pitched as internal products/solutions; surprise and delight the client with additional insights (within scope) as per business partner guidance.

- Build and manage a high performing and highly engaged team.

Neha Gupta