Marketing Analytics - BFSI

Opportunity to work with MNC bank based out of B'lore for Marketing Analytics.

Profile - Marketing Analytics -SAS

Shift time- 12 pm to 10 pm

Location- B'lore

Job Description :

- Experience in working With in a marketing/business intelligence environment

- To develop Statistical Model using SAS and SQL.

- Will be responsible Marketing analytics and manipulating large data for business analytics.

- High level of working experience on Statistical Techniques like Market Mix Modeling, Multiple Regression Analysi, Conjoint Analysis,Econometric Modeling, Demand Forecasting Cluster/Factor Analysis, Segmentation, CHAID, Price Elasticity Model,

- Knowledge of working in credit cards, mortgages or retail banking will be an added advantage.

Required Skills and Experience-

1. Min 2+ yrs of relevant experience

2. Hands on with SAS, Cognos, CHAID, SQL, Machine Learning etc.(SAS must)

3. Experience related to Marketing Analytics / Modeling / Customer Insights / Segmentation / Digital / Statistical & Predictive analysis etc.

4. Strong Analytical aptitude and logical reasoning ability

5. Strong command over projects undertaken

6. BFSI experienced will be given preference.

Interested candidates can reach me out or call 07835004706