Market Development Manager - Digital Solutions

- The Market Development Manager, Digital Solutions will be responsible for driving top-line growth and achieving sales and business development goals by creating market opportunities for end-to-end solutions for the digital solutions portfolio which includes, Digital triggers(RFID, QR code, NFC, sensor+), Hardware products, Connected product cloud (atma.io), and multiple software applications enabling supply chain traceability, consumer engagement, sustainability solutions for various Industries such as Retail, Apparel, Logistics, Food, Automotive, CPG. You will work closely with the global Product Development, Engineering, and business teams to identify and evaluate opportunities that convert to new or incremental sales.

YOUR RESPONSIBILITIES WILL INCLUDE:

- Lead and own responsibility for execution and sales results for the Digital Solutions portfolio (Digital trigger + Hardware+Software+Services).

- Own responsibility for lead generation and maintaining a robust sales pipeline to meet sales targets.

- Identify and develop long-term strategic business opportunities in the digital solutions space leading to successful commercialization, while also leveraging the company's intelligent label product portfolio and wide range of digital ecosystem partners.

- Develop and maintain working relationships with line-of-business partners at the customers' organization.

- Act as a business innovation lead for customers' and prospects' strategic digital identity initiatives such as supply chain traceability solutions and digital consumer engagement solutions across multiple Industries such as Retail, Apparel, Automotive, and so on.

- Develop trusting and deep business relationships with key decision makers for solutions business at the customer's organizations as a proponent of using digital identity for supply chain transformation.

- Work with prospective customers to identify unmet needs, and present compelling solutions.

- Communicate and link key value propositions and differentiators to customers with the Digital solutions portfolio.

- Initiate, determine, and present ROI business case analysis for new opportunities & pilot programs.

- Craft customized go-to-market strategies for the assigned market and individual customers.

- Craft custom pricing and commercial models as per opportunity - opex, recurring etc

- Stay abreast of industry trends by attending trade shows, events and staying on top of market insights as well as global branding trends.

- Build a positive relationship with key influencers and foster healthy ecosystem partner communities.

- Collaborate with other business units and external partners to identify and evaluate opportunities for generating leads for digital solutions portfolio.

- Drive customer meetings, including the creation of presentation materials, and setting up and driving solution demos (including digital triggers, hardware, reader, and software).

- Support the creation of Sales training content and tutorials for the internal and external partners

- Identify, assess, develop, and manage new programs and new business opportunities leading to successful commercialization efforts.

- Surface new ideas, product applications, and solutions to development teams

- Collect and prioritize product and technical feedback with product and engineering teams

- Explore technologies that could complement our offerings as part of a thought-leadership effort

- Chair and drive Cross-functional BU virtual team to drive entrepreneurial speed and flexibility with global consistency on the following functions for new digital solutions:

- Pipeline development and management

- Creation and presentation of specific solution proposals

- Solution understanding and education

- Voice of the customer feedback to innovation

- New use case creation and vetting

- Enable accurate and speedy development and deployment

- Define long-term roadmap to win -G2M, portfolio, cross BU integration/collaboration,