Manager - Strategic Alliances - B2B Marketing - Digital Platform - IIM/MDI/ISB/FMS

Company: Digital platform of a Large Conglomerate

Position: Strategic Alliances Manager - B2B Marketing

Department: Marketing

Responsibilities:

- Work with Brand Partners to ensure Brand business objectives are met through acquisition campaigns

- Engage with Brand Partners to create campaign calendar and set expectations for TATs & SLAs

- Build key stakeholder relationships both at partner brands & the company

- Provide business inputs to campaign operations team to ensure campaign targeting optimization

- Analyse performance on existing base of brands to recommend optimized solutions specific to partner brand goals

- Assist in resolution of partner brand questions related to marketing on the Company's Platform

- Develop an understanding of the brand partner industry

Looking for candidates from premier B-Schools only with 4+ years experience in an online/ digital business/ coalition loyalty in a client relationship role with revenue responsibility