Manager - Social Media Marketing - Fashion Retail

We have a requirement for one of the leading fashion retail sector for Social Media Marketing Manager. A company having a portfolio of growing consumer brands. Its a new age contemporary premium ethnic wear brand in the country.

Job Description :

- Develop engaging, creative, innovative content for all social media platforms.

- Design and implement social media strategy to align with business goals.

- Manage all social media platforms including Facebook, Instagram, Pinterest, Snapchat, Twitter, etc.

- Identify target customers and come up with innovative social media campaigns.

- Coordinate with the Digital Marketing Manager and come up with the Engagement and Conversion strategy.

- Create, produce and direct the visual presentation of the brand across all online and offline channels.

- Responsible for creating the right content and graphic layouts across all platforms and ensure it aligns with the look and feel of the brand.

- Direct and monitor the graphic designer in developing creative content that is consistently aspirational.

- Direct all the photo shoots from a fashion perspective, including approval of stylists and looks and approach.

- Provide strategic and creative consult in all photo-shoots to ensure that all product is being represented and styled properly and in accordance to our brand image.

- Stay up-to-date with current technologies and trends in social media, design tools and applications.

Salary Offered : 15-20 LPA