Manager - Social Media - Digital Ad Agency

- Manage social media marketing campaigns and day-to-day activities both for clients including:

- Develop relevant content topics to reach the company's target customers

- Create, curate, and manage all published content (images, video and written).

- Monitor, listen and respond to users in a Social way while cultivating leads and sales.

- Conduct online advocacy and open a stream for cross-promotions.

- Develop and expand community and/or influencer outreach efforts.

- Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Linkedin etc.).

- Design, create and manage promotions and Social ad campaigns.

- Manage efforts in building online reviews and reputation (ORM). Monitor online reviews and respond to each review.

- Analyze key metrics and tweak strategy as needed.

- Compile reports for management showing results (ROI).

- Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.

- Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results.

- Manage clients for our Employer Branding and Social hiring services:

- Prepare pitches for clients and conduct monthly meetings to take client feedback and ensure retention.

- Create content strategy as per client objective

- Plan the weekly, monthly client calendar and execute the same as per timelines