Posted By
Posted in
Sales & Marketing
Job Code
386426
Experience : 7-10 Years
Role : Based in Delhi
- Develop and implement digital marketing strategies and hands-on tactical delivery to met awareness and lead generation targets - including mediums like Search, Social, Affiliate Marketing programs and etc.
- Recruit new affiliates & strategic partners; build relationship with affiliates for better reach & visibility.
- Monitor affiliate activity, analyze performance, identify areas of improvement & maximize campaign performance.
- Implement strategy for affiliate programs, including awareness & acquisition tactics to achieve business targets.
- Developing marketing automation strategies to deliver high quality, rigorously qualified leads for our sales teams
- Monitoring and reporting on competitors affiliate campaigns and promotions Monitoring and refreshing the online creative at regular intervals.
- Proactively develop and grow the performance ad network, exploring new opportunities, partnerships and formats.
- Launching new app download campaigns & bringing more ROI efficiency in the existing campaigns through various multi-level optimizations.
- Developing annual affiliate campaign calendar & rollout plans Management of partner relationships.
- Regular interaction and collaboration with design, & product team Develop MIS dashboards for tracking & reporting of all campaigns
Desired Skill Sets :
- At least 5-8 years digital marketing experience with a minimum of 2-3 yrs experience in building and managing affiliate marketing programs, ideally with internet retailer, Insurance or Banking
- Demonstrable success in designing, developing, implementing and evaluating email marketing campaigns
- Demonstrable financial control experience of online campaigns, including reconciliation and forecasting
- Strong quantitative, analytical and problem solving skills.
- Strong communication, presentation, reporting, and interpersonal skills.
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Posted By
Posted in
Sales & Marketing
Job Code
386426