Manager - Search Engine Optimization - Internet/Online - IIM/IIT/ISB/MDI

Responsibilities:

- Develop a strategy for the improvement of organic search ranking and the maximization of ROI.

- Prioritize keywords to attract the target audience.

- Monitor and analyze SEO statistics such as redirects, click rate, bounce rate, and others.

- Build systems and best practices to ensure that all content is optimal for SEO.

- Manage relationships with web developers and marketing team to properly implement SEO best practices in coding and campaigns.

- Communicate the performance of process improvements to all the stakeholders concerned

- Provide feedback regarding any broken links or other problems through the appropriate channels.

- Watch popular SEO publications and blogs to stay updated on the latest innovations, tools, and techniques.

Requirements: 

5 - 8 years exp

- 2+ years of experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)

- Any Graduate. Preference would be given to Engineers & MBA from Tier 1 institutions.

- Experience working with popular keyword tools (Google, ahrefs, Moz, etc)

- Experience with website analysis using tools including Google Analytics and Google Webmasters

Reporting: Sr Digital Marketing Manager

Work Location: HSR Layout, Bangalore