Manager - Search Engine Optimization - BFSI

SEO Manager

We are in search of a dynamic and seasoned SEO Marketing Specialist to join our team. As an integral part of our marketing department, you will play a crucial role in optimizing online presence and driving organic traffic to digital platforms. The ideal candidate should possess a profound understanding of search engine algorithms, keyword research, and SEO best practices.

Responsibilities:

- Conduct comprehensive keyword research to identify strategic opportunities for organic growth.

- Implement on-page and off-page SEO strategies to enhance website visibility and improve search engine rankings.

- Analyze website performance using SEO tools and analytics, identifying areas for improvement.

- Collaborate with content creators to ensure SEO-friendly content creation and optimize existing content.

- Stay updated on industry trends and search engine algorithm changes, adapting strategies accordingly.

- Conduct competitor analysis to identify opportunities and threats in the online landscape.

- Develop and execute link-building strategies to enhance the website's authority.

- Monitor and report on key SEO performance metrics, providing actionable insights to the marketing team.

- Collaborate with web developers to implement technical SEO improvements.

- Stay informed about emerging trends, tools, and technologies in the SEO space.

Qualifications:

- 3-5 years of experience as an SEO Specialist or in a similar role within digital marketing.

- In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.

- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, or similar.

- Strong analytical skills with the ability to interpret data and provide insights.

- Excellent communication and collaboration skills to work effectively with cross-functional teams.

- Familiarity with HTML, CSS, and website development principles.

- Results-driven mindset with a focus on continuous improvement.

- Bachelor's/PG degree in Marketing, Business, or a related field is preferred.

If you are passionate about SEO, thrive in a dynamic environment, and have a track record of driving organic traffic, we invite you to apply and contribute to the success of our marketing initiatives.