Manager - Search Engine Marketing/Paid Marketing - eCommerce

Hiring for an eCommerce company for "Search Engine Marketing/ Paid Marketing Manager" role for Bangalore location.

- Looking for candidates from prior experience in working with E-Commerce Industry.

Not looking for candidates having experience working in agencies

Roles & Responsibilities :

- Planning and execution of SEM/PPC campaigns across search digital mediums optimized for traffic and ROI

- Ensuring optimal keyword coverage both on text ads, Product listing ads, Brand ads across search platforms within stipulated budget

- Identifying target audience, getting creatives done, planning and execution of optimized campaigns on google display network, ad exchanges, Social Media platforms

- Efficient scaling up (and down) of both search and display campaigns as per requirement

- Detailed and analytical monitoring/optimization of all campaigns

- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.

- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead

- Analyze spends and trends and produce reports of efficacy of campaigns

Salary Range: 5 - 14 LPA