Manager - Sales/Modern Trade - Mobile/Small Appliances

Job Description : Sales Manager

- Develop strategy to on-board, scale and win strategic large format buyers (retailers)

- Establish new distributor network for high serviceability of modern trade

- Market development & execution for modern trade channel

- Develop right service strategy for big buyers / chains

- Champion the needs of these buyers internally across various cross-functional teams of supply, supply chain, credit, service etc. to ensure right experience

- Set-up and deliver aggressive sales targets through these buyers

- Ensure relationship management of LFRs

- Execution of the Promotion activity designed by the Area Head in the stores.

- Ensure better Brand visibility at LFRs for brand/product promotion activities.

- Ensure all LFR maintain company specified Marketing Operating Price (MOPs) at stores.

- Ensuring 100 % collection.

- Ensure proper merchandising at retailer store level.

- In charge of Inventory control/SCM and cost management.

- Driving customer insights & understanding for the category, crafting merchandise assortment.

- Ensure after Sales service.

- Problem solving and independent data-based decision making

- Minimum 8+ years of experience in Sell-In.

- He/she should have handled LFR accounts.

- Relevant experience in the Consumer Durable/Mobile/Small appliances industry.