Manager - Public Relations

Job brief: We are seeking a Public Relations Manager (PR Manager) to nurture a strong industry network, increase awareness and develop an enviable corporate image by developing and executing effective communication and media relations programs.

Location: Mumbai

Responsibilities

- Developing a marketing communications plan including strategy, goals, budget and tactics

- Developing a media relations strategy, seeking high-level placements in print, broadcast and online media

- Develop a marketing communications plan including strategy, goals, budget and tactics

- Develop media relations strategy, seeking high-level placements in print, broadcast and online media

- Coordinate all public relations activities

- Direct social media team to engage audiences across traditional and new media

- Leverage existing media relationships and cultivate new contacts within business and industry media

- Manage media inquiries and interview requests

- Create content for press releases, byline articles and keynote presentations

- Monitor, analyze and communicate PR results on a quarterly basis

- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.

- Build relationships with thought leaders to grow industry awareness

- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Requirements:

- Proven working experience in public relations required

- Proven track record designing and executing successful public relations campaigns at both a local and national level

- Strong relationships with both local and national business and industry media outlets

- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews

- Exceptional writing and editing skills

- Solid experience with social media including blogs, Facebook, Twitter, etc.

- Event planning experience

- Masters degree in Marketing, Advertising, Communications or a related discipline

- Must possess excellent verbal and written communication skills

- Must possess excellent organizational and planning skills

- Have a full understanding of media needs and media relationships

- Be proactive, reliable, responsible and accurate with an attention to detail

- Possess the ability to keep information confidential

- Tactical understanding of all primary social media platforms

- Ability to work in high-stress environments, often for long hours

- A wide degree of creativity and latitude

- Self motivated with a positive and professional approach to management