Manager - Product - Medical/Pharma - IIM/ISB/MDI/FMS

Product Manager - MNC (Medical/Pharma) - Premium School Candidates can apply

- Prepare and implement product specific marketing plan and activities based on franchise and company directions and objectives in line with the company's strategic plan

- Develop innovative ideas to support sales initiatives

- Work with sales management to convert marketing plans into sales plans

- Sell marketing plans to sales team and ensure that necessary resources (promotional material, instruments, stocks), are available

- Track progress of plans and their impact on business and implement corrective actions in consultation with sales/franchise/account managers

- Provide relevant information to sales and support departments which contribute to effective internal business processes

- Develop annual product sales forecast in consultation with sales and logistics teams, based on procedures, strategies and company objectives

- Achieve forecast accuracy through close liaison with sales teams, regular review of sales trends, issues, and monitoring of market place activity and by actively seeking input from sales team

- Forecast and manage expenses for product portfolio

- Ensure spending is consistent with achievement of business results and adjust where necessary

- Manage company investment in resources and equipment

- Develop sales support materials on technical product information, cost benefit analysis and other areas relevant to product promotion

- Act as the contact point for sales team on all technical issues and product complaints

- Challenge sales team towards higher sales performance through innovative and rewarding contests

- Support the delivery of professional education events

- Help coordinate and support professional society meetings and conferences where S&N presence is strategically important

- Plan and execute marketing programs, advertising campaigns and promotion programs in line with the compliance policy

- Establish project timeline, estimate budget and monitor spending, co-ordinate with internal & external parties to ensure timely execution of plan

- Identify and develop strong relationship with opinion leaders;

- Track customers- preferences, buying motives (economic, technical) and new technologies to understand customers needs

- Develop an understanding of market size, structure, dynamics and market drivers through intensive customer contact

Industry Preferred : FMCG/Pharma/Medical/Consumer Durables only