Manager - Product Marketing - Television

The Product Marketing Manager is responsible to combine insights on products and on users into product communication strategy, including KSP extraction, positioning etc. The Product Marketing Manager is also affecting company's product road map by conveying understanding on users- desire and behavior to product end. This role is crucial for success of whole year's marketing campaign.

Responsibilities

- Gain an in-depth understanding of our products and determine the optimal mix avenues/channels for marketing throughout product life cycle.

- Partner closely with product and R&D team to understand the philosophy and mindset to design the product.

- Handle market research to establish decision-making factors, report actionable findings and adjust strategy appropriately.

- Handle specific campaigns based on certain KSPs on products.

- Responsible for content assets for product launch campaigns.

Requirements: 

- Proficiency in spoken and written English is a must.

- Passion for technology products and attention to detail.

- Great communication skills.

- Can handle multi-task and work under pressure.