Opening with Pharma co for Manager - Product Marketing (prefer Nutraceuticals industry) based at Lower Parel-Mumbai Experience : 2-5 Yrs experience into Marketing. MBA from reputed Business school CTC : 20 Lacs Purpose : Responsible for supporting the category strategy to achieve the desired growth plan Key Accountabilities : Category Strategy &amp; Management : - Utilize market research (customer, competitor and market trend) to create the global category strategy - Identify consumer and customer health benefit need gaps to drive innovation pipeline in collaboration with CFT - Assess the market performance of the products in the categories and continuously evaluate product portfolio health; identify new/ redundant products and modifications required in existing products - Lead market mapping to identify potential new markets and identify market potential of product pipeline in conjunction with Sales &amp; Customer Marketing Teams - Determine the category value proposition and positioning to maximize visibility and differentiation within portfolio and vs competition Sales and Customer Management : - Create category strategy and campaigns to strengthen relationships with key accounts - Analyze sales trends for existing customers to identify opportunities to deepen relationships - Assist Sales in new customer acquisitions via directed marketing campaigns, website, trade shows, etc. - Customer outreach and engagement initiatives to drive customer retention and loyalty Marketing &amp; Branding : - Create and execute key messaging and communication objectives - Design programs and initiatives to drive demand and customer loyalty - Design of communication collaterals, advertising &amp; promotion campaigns

Mumbai

Navi Mumbai

Thane

Manager - Product Marketing - Nutraceuticals 

Manager - Product Marketing - Nutraceuticals  ,Job Description for Manager - Product Marketing - Nutraceuticals  in Liontree HR Consultants Pvt Ltd in  Mumbai Navi Mumbai Thane for (2-5) years of experience. Apply Now!

Job Description for Manager - Product Marketing - Nutraceuticals  in Liontree HR Consultants Pvt Ltd in  Mumbai Navi Mumbai Thane for (2-5) years of experience. Apply Now!