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08/06 Vaibhavi
Associate Talent Acquisition at Zyoin

Views:117 Applications:33 Rec. Actions:Recruiter Actions:9

Manager - Product Marketing - IT/Online (4-10 yrs)

Bangalore/Mumbai Job Code: 1107915

What You Will Do :

Go-to-market Strategy Experimentation

- Target Market and Competitive Research

- Product Positioning & Feature Conceptualization

- Managing Product Launches

- Content & Messaging Strategy

- User segmentation & identifying targeted marketing strategies

Experimentation :

- Defining KPIs and goals

- Measuring progress & assessing the impact of these products

- Monitor Key Customer Satisfaction Indicators

Product Adoption & Growth:

- Onboarding Customers

- User Engagement Strategy & Execution

- Iterative Testing and Product Improvisation

- Consumer Journey Optimization

- Re-engagement Strategies

Team Building & Management:

- Build & manage a team to drive required efforts

- Monitor performance and plan goal-setting for the future

- Define processes & roles to be followed for task execution


- Drive monetization strategy balanced by a customer centric approach

- Identify new revenue sources and optimize existing ones

- Maximize user LTV using a combination of best working and new market practices Aashray

Women-friendly workplace:

Maternity and Paternity Benefits

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