Manager - Product Marketing - eCommerce

Product Marketing Manager

Responsibilities:

- Collaborate to shape the Go-To-Market strategy for the RCM and PI category and create the strategic blueprint to achieve category leadership and pipeline targets.

- Execute product launches and partner to develop core positioning, buyer personas, messaging hierarchy, and pitches for the identified target audience suited to your category.

- Collaborate with Marketing leadership teams and cross-functional heads across Sales, Product, and Marketing functions to align strategies and provide full support in achieving category business goals.

- Deepen our understanding of target category and relevant audiences through competitive and market intelligence.

- Ideate and execute campaigns to generate awareness and interest for your respective solutions in the category

- Identify product needs and emerging trends for the RCM and PI category.

Requirements :

- 5 plus years of relevant experience in Healthcare consulting, investment banking, or category marketing at high-growth startups.

- B2B SaaS product marketing or Revenue Cycle Management or Payment Integrity experience is a plus.

- MBA/Bachelors from Tier I college in Business, Marketing, or other related disciplines.

- Strong execution and collaboration skills. Project management experience is a plus.

- Exceptional communication skills (both written and verbal) and hustle.

- Problem-solving approach with proven ability to produce technically accurate, high-quality results with proficiency in using tools such as MS Excel and Powerpoint.

- Experience leading, or working with, a multi-faceted marketing organization.

- Strong business acumen with a growth mindset.

Work Location : Bangalore

Work Mode : Work from office

Benefits : Best in the Industry Compensation, Friendly & Flexible Leave Policy, Health Benefits, Certifications & Courses Reimbursements, Chance to be part of rapidly growing startup & the next success story, and many more.