Business Head at PAN India Recruiters
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Manager - Product Marketing - Building Material Industry (2-4 yrs)
Key Responsibilities/ Tasks:
1. Conceptualization & execution of new products & build overall marketing strategy.
2. Plan and execute marketing strategy in close conjunction with the sales team.
3. Manage and develop network of external agencies / Vendors to ensure high quality delivery of marketing activities
4. Be customer facing to drive :
a. Best in class Retail execution and Measurement as per processes
b. Consumer engagement activities primarily BTL/ on ground to build consideration and preference.
c. Channel Partner engagement initiatives - to drive sell out
5. Ensure financial planning and adherence of processes.
6. Build a marketing calendar capturing Launches, channels initiatives, festivals, Consumer promotion, BTL activities to drive sell outs
7. Regularly monitor and Manage activities with sales teams to ensure 100% execution at retail.
1. High quality influencer Management and market activation
2. Sell out focused tactical activities to support sales team
3. Smooth rollout of all marketing campaigns & product launches
1. Sales team- of the respective locations
2. Marketing channel owners
3. Cross Function team (Finance/Logistics/Care)
Candidate Requirement :
FROM - ANY PAINT / ADHESIVE / C.C / BUILDING MATERIAL / GLASS / SANITARYWARE / LIGHTING INDUSTRY
CANDIDATES - ONLY FROM MUMBAI / NAVI MUMBAI PREFERRED
Narayan - 9819147645
PAN India Recruiters
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