Manager - Product Marketing - B2B SaaS/Product Firm

- The Product Marketing Manager will work closely with our product management and sales teams to create impactful sales tools, high-value messaging and competitive positioning. 

- The Product Marketing Manager will take a lead role in shaping the company's go-to-market strategies and contributing to our product roadmaps. This role is responsible for identifying product opportunities basis customer needs; creation of outbound promotional and thought-leadership content; and articulation of the optimal sales process.

Responsibilities:

- Conduct market research to map trends, opportunities, and competition dynamics in target markets

- Develop sales tools (proposals, playbooks, battle-cards, infographics etc) to help secure deals

- Work with marketing and sales teams to refine marketing campaigns across channels and measure impact

- Work with product teams to prioritize features and create business case for new features

- Identify and drive growth opportunities beyond existing offerings and geographies

Ideal candidate: B2B product marketing professional who has worked with ed-tech customers