Manager - Product & Content Marketing - IT

Job Responsibilities :

- Work with digital marketing team to develop marketing and lead generation campaigns

- Plan product launches from start to finish including market research, product messaging, content and launch announcements

- Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention

- Responsible for delivering effective content marketing strategy and editorial plan

- Researching trending keywords and topics and propose relevant blogs and though-leadership articles

- Create and write product content such as case studies, videos, website copy, blog posts, thought-leadership articles and more

- Supervise a team of content writers

What We- re Looking For :

- 8-10+ years of working experience as a Product Marketing Manager

- Prior experience in copywriting is a plus

- Proven history of creating effective marketing programs

- Outstanding communication, presentation and leadership skills

- Sharp analytical and problem-solving skills