Manager - Performance Marketing - Media

Performance Marketing Manager

- Handle all performance-led digital marketing channels within the marketing team - Search Engine optimization, App Store Optimization, Customer Relationship management (CRM), Paid media ads on FB, Google, Influencers and Affiliates

- SEO & ASO: Optimize our SERP ranking on target keywords.

- CRM: Execute lifecycle campaigns, design automated journeys to convert signups to transacting users and eventually loyal customers

- Facebook/Instagram/Google Ads: Strategize, execute and optimize paid marketing ads on these channels to acquire users at lowest CAC.

- Influencer marketing: Collaborate with content creators across LinkedIn, Twitter, Instagram, YouTube, etc. for month-on-month performance based promotions.

- Affiliate Marketing: Onboarding and managing quality-focused affiliate partners both for acquisitions and app traffic and re-engagement.