Manager - Performance Marketing - Marketplace

Roles & Responsibilities

- D2C Performance Marketing

- 7+ years of experience in performance marketing

- 3+ years in an agency setup

- 3 years of experience in a D2C brand

- Hands-on experience with Google Adwords (search, Shopping, Perf Max & YT) and Meta marketing

- Experience in Affiliate marketing & programmatic

- Extensive experience in running tests & experiments, bidding strategies, and attribution tools

- Experience with performance forecasting for brands to drive maximum ROI

- Experience with retention marketing

- Experience working with Shopify, Magento or other e-commerce CMS

- Experience in managing a team of at least 3 people

Performance Marketing from Agency :

- 7+ Yrs experience in Performance Media

- Hands-on experience with Google Adwords (search, Shopping, Perf Max & YT) and Facebook marketing

- Experience in Affiliate marketing & programmatic

- Extensive experience in running tests & experiments, bidding strategies, and attribution tools

- Experience with performance forecasting for brands to drive maximum ROI

- Plan campaign strategy, analyze traffic statistics, and manage marketing budget effectively

- Ability to guide creative approach for ads

- Knowledge of branding strategy preferred

- Experience in managing a team of at least 3 people

- We need candidates with experience in Performance Marketing in Facebook and Google campaigns.

- 6-7 years of experience with execution and strategy.

- Target Companies-Anyone who has worked with agencies like hivemind logic serve, Merkle Sokrati, Social Beat and then moved on to a brand(preferably apparel/ fashion)

- Campaign spends, product visibility, product growth, product positioning. Spends handled- depends for the brands allocated. Juggled with lower budgets.

- Spends handled- upwards of 80 L in a month

- SEO/ SEM is good to have exposure.

Will report to the Director of Performance Marketing

Interview Process - Virtual rounds

Screening - HR Team (discussion on role, delivery, key projects, impact, reason for a change)

R1- HM

R2- Marketing team/ Business Team

R3- HR Round

Assignment on case to case basis.

Immediate joiners / Short NP preferred.