Manager - Performance Marketing - B2B FinTech

Performance Marketing Manager - B2B (Fintech)

Requirements:

- 5+ years of experience in performance marketing, with a strong understanding of B2B lead generation.

- Proven track record of executing effective inbound campaigns across multiple channels.

- Experience working in Asia, MEA, and LATAM markets is a plus.

- Strong analytical skills, with the ability to use data to drive results.

- Excellent communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams.

- Familiarity with marketing automation tools, such as HubSpot, is a plus.

- Familiarity with Google Ads, LinkedIn ads, Email campaigns, etc.

Roles and Resposibilities:

- Plan and execute effective inbound campaigns across multiple channels, including email, social media, and digital advertising.

- Monitor and optimize campaigns to ensure maximum ROI and lead generation.

- Analyze campaign data and make recommendations for improvement.

- Stay up to date with the latest performance marketing trends and technologies.

- Work with cross-functional teams, such as sales and product, to ensure that performance marketing efforts are aligned with overall business objectives.