Manager - Performance Ad Sales - Apps/Gaming/FinTech (3-12 yrs)
Performance Ad Sales Manager- App based company
- Sales for acquiring New Clients for Performance campaigns. Branding & Sustenance campaign knowledge would be an added advantage.
- Pitch, close and manage digital ad sales with media agencies and advertisers.
- Handle complete sales cycle end to end, from Lead Generation to Sales Closure.
- Study Competition closely and plan new initiatives proactively.
- Create positive brand image & awareness.
- Stay on top of trends in a rapidly changing media market and be well informed about the latest happenings across various categories.
- Develop and maintain client relationships.
- Forecast revenue objectives through proper account management.
- Use both qualitative and quantitative research to support benefits of brands associated
- Manage accounts to achieve individual goals.
Essential Requirements (Knowledge, Skills, Abilities):
- Experience in interactive ad sales with a track record of successfully managing client relations, negotiating and closing deals.
- Knowledge of Digital Business & Sales is mandatory.
- Experience in core performance clients, with hands-on experience of complete user journey till end funnel metrics.
- Having worked with key performance industries would be a plus point - Gaming, Betting, Insurance, Edtech, Fintech, Loans, Fin Trading, Health & Wellness, Short Videos, OTT, etc.
- Must have a good rapport with top and mid tier digital agencies and clients.
- Skill set must include expertise in digital solution selling, pricing, inventory control, brand building initiatives, promotion and campaign management.
- Strong Communication, Relationship skills & go getter attitude.
- Should be a top achiever in Sales and BD roles.