We have an opening for Manager - Retail Marketing with one of our Retail client for Hyderabad / Bangalore Location. Job Responsibilities: - Maximize top-line and plan the Product merchandise according to expected sale in the calendar year. - Gather market insights and develop an integrated marketing communication plan for Brand and retail stores, in the region to enhance a brand's visibility and engagement with key TG. - Enhance brand awareness and develop business by acquiring/retaining customers of the luxury segment in the region through conception &amp; execution of regional level BTL activities using Direct Marketing tools. - Team management at stores and coordination with internal teams like merchandising and manufacturing and vendor management - Evaluation of cities and store locations for expanding the brand in the region - Monitor the enrichment of CRM for better understanding of customers and planning delight, reactivating dormant customers programs for old customers. - Creating top of mind recall as a luxury brand in the respective cities by providing inputs to the brand team on relevant media and positioning. - Keeping a track of luxury buyers spending behavior, media consumption patterns and activities, constantly feeding the same to the brand team - Conduct an objective evaluation of the various marketing &amp; PR campaigns and activities (ATL and BTL) and suggest way forward in planning new campaigns - Maintain awareness of market trends in the luxury retail space and understand forthcoming customer initiatives. Keep track of key promotional activities by the competition. - Study needs and behavior of the customers and identify reasons for their purchase / non-purchase. Identify opportunities of improvement in the existing retail experience for the customers (VM, service etc.). - Planning and executing trunk shows in key feeder markets across the main store location. KEY DELIVERABLES : - Ownership of the overall of the retail business for the region. - Innovate new mediums of communication that specifically target the relevant TG. - Ensuring data collections of customers are done in a detailed manner in the CRM. - Conception &amp; execution of events in store &amp; out which has a strong connection to the luxury segment as the brand's guidelines. - Building alliances with relevant brands in the luxury space. - Ensuring team motivation and morale is always high to deliver the best customer experience. THE RIGHT PERSON : - Post Graduate specializing in Retail marketing/operations with 6-8 years of experience - Should be able to innovate in areas of focused media. Needs to have been exposed to the luxury segment be it in apparels, automobiles, hospitality or consumer durables. - Needs to be very presentable to blend in &amp; be comfortable in luxury ambiances &amp; with high-end consumers. - Needs to be extremely articulate &amp; have good communication skills - Networking &amp; Social skills important. Strong analytical skills were important. - Strong knowledge of excel &amp; power point. Should be able to innovate in areas of focused media.

Bangalore

Hyderabad

Manager - Marketing - Retail  

Manager - Marketing - Retail   ,Job Description for Manager - Marketing - Retail   in Skilled Recruiters in  Bangalore Hyderabad for (4-8) years of experience. Apply Now!

Job Description for Manager - Marketing - Retail   in Skilled Recruiters in  Bangalore Hyderabad for (4-8) years of experience. Apply Now!