Manager - Marketing - IIM/ISB/MDI/FMS

Marketing Manager

- Briefing and managing external agencies ( Creative , Media , PR ,SEO etc)

- Working on Market Sizing & GTM strategy for different segments

- End to end ownership of Marketing campaigns (Online & Offline , ATL & BTL )

- Strategic Marketing planning and execution of the same ( Webinars , Events , Industry participation , Sponsorships , Co-branding initiatives etc )

- Custodian of the Brand Repute - Maintaining the Brand Identity across all channels and touch points

- Conducting in-depth research on industry-related topics in order to develop original Strategic content ( Case studies , White Papers , Articles , Blogs ) for Content marketing and Brand Positioning

- Developing Content & Collaterals for Sales enablement, Product Positioning , website, etc

- Creating inhouse Marketing collaterals ( banners , Videos , Posters , brochures , Demo films etc ) for advertising campaigns (Online & Offline )

- Proofreading content for errors and inconsistencies

- Planning ,implementing ,monitoring & Optimizing different Marketing campaigns for accelerated growth

- Directly working with the Marketing Head and excellent leadership team of Repute

Requirements :

1. MBA from tier 1 B School with at least 5 years of relevant experience

2. Have understanding of Technology

3. Analytical mind frame with creative understanding & approach

4. Excellent writing and editing skills

5. Understanding and experience in B2B & B2C marketing

6. Hands on experience in all aspect of Digital marketing ( Google Analytics , Social Media Marketing , Keywords Marketing , Ad Networks etc )

7. Working knowledge of content management systems

8. Effective and excellent communication skills

9. Highly ambitious , passionate & the ability to work in a fast-paced environment and handle multiple projects concurrently (Please do not apply if you don't have this in you and looking for a just another job )