Manager - Marketing - FMCG

Market Mapping

- Manage visibility budgets with in the approved budgets parameters to assist in delivery of company's targets.

- Make a Track on the spend vs budgets by unit.

- Significantly upgrade image and visibility in the market.

- Provide Support to the unit teams through coordination with suppliers for timely on field execution of all signage drives related to either visibility or promotion in the market place.

- Explore new avenues of creating distinct / clutter breaking visibility in the Market Place.

- Track signage index to competition by markets and draw strategies for corrections basis available resources

- Handling Key Accounts and Modern Trade

- Training & Development of Frontline Sales Force for better execution

- Marketing Initiatives / Sign / A&M Fund Management

- Monthly FMO Tracking and Achievement for Sales Development