Manager - Marketing - FMCG

- This role holder is being recruited with a view to set up our marketing department from end to end. To set up sub departments of brand management and eCommerce. To build brand positioning and stories for our brands and ultimately help to change the business model for product development and launch to a model where the marketing team is the central function and owners of the brands global P&L.

- Take overall responsibility, for the full product development cycle; from product conception, through production, through to in-market launch and post launch evaluations and action planning.

- Build relationships with our Sales teams, as well as end consumers across the world to begin building plans for ATL, BTL activities aimed to drive sales.

- Work with the NPD team, Purchase team, Planning team, Sales teams, to ultimately change the business model and build a process for brand management to be the central function of the organization and the owners of the global P&L.

- Build a process and strategy for the product development pipeline of our brands.

- Build a concerted digital marketing strategy for the brand.

- Build a strategy and plan of action for the groups social media channels.

- Take ownership of all website re-development projects

- 7+ years of experience in managing FMCG categories in mid to large sized FMCG companies, including P&L responsibility and brand health measures. Experience in managing external partners such as ad & market research agencies etc.

- Previous experience with digital marketing forms such as social media marketing and e-commerce

- High level of competence in managing projects and stakeholder management internal and external

- Hands-on experience in creating and executing large brand campaigns