Manager - Marketing & Corporate Communications - IT/BPO/BFSI

Responsibilities :

- Design and drive the corporate brand building. Manage corporate identity, define & implement corporate brand positioning including visual identity.

- Construct and implement the brand building activity tracker in collaboration with Senior Management team.

- Direct and contribute to the creating, planning, and implementation of all marketing communication programs and corporate brand building initiatives using PR, advocacy, BTL communications, digital and social media through press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content and speaking proposals, events and awards

- Manage the editing and delivery of internal and external communications.

- Collaborate and Create leadership communication to support and build positive image of the company

- Drive the brand salience among digital natives - support offline and on line social media activities.

- Manage the internal brand building through employee engagements activities in collaboration with HR leading to attracting and retaining human talent.