Manager - Marketing Communications - B2B Segment - FMCG

Preferably a woman - Based in Mumbai

Degree in business/marketing, statistics, or related field

- 7-10 years of experience in marketing or related analytical roles from any industry

- Experience in multi-faceted marketing including Inbound/digital and traditional tactics

- Cross functional skills and fundamental knowledge base (finance, strategy, marketing, pricing, sales)

- Candidate must have Marketing communication, marketing strategy, brands, digital strategy very important

- Must understand Macroeconomics, factors, trends-m Business and finance acumen

- No Industry preference

- Should have team management skills, though will not handle a team immediately

- Conceives & deploys effective local marketing campaigns in support of business goals

- Drives Inbound Marketing execution and manages social media program

- Drives development and execution of local marketing communications strategy and tactical plan

- Manages internal or external creative resources (e.g. Advertising agencies, freelancers, etc.)

- Identify and develop regional market knowledge that can be used as insights in sales enablement and customer impact presentations.

- Develops right tools so that area managers can capture insights digitally