1. Operations Management :
- Contribute to the channel wise strategy and the hands-on execution of digital campaigns that include
- Planning campaign creative & content, audience segmentation, testing, deployment, delivery and reporting of metrics.
- Managing marketing assets on NSE website
- Coordinate with internal teams, impanelled partners/ vendors for implementing marketing initiatives, as planned
2. Performance Management :
- Analyse campaign results including the content, creative, deliverability, open rates, reach, engagement and conversion.
- Generate and track performance, reporting, including the ability to recognize and troubleshoot data anomalies.
- Stay abreast of the latest marketing best practices, strategies, industry standards and implement best practices to improvise campaigns
3. Marketing processes :
- Stay abreast of the latest marketing best practices, strategies, industry standards and implement best practices to improvise campaigns
- Adhere to standard business excellence procedures, practices, and SOPs.
- Maintain and update process documents as per guidelines
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