- Track, analyze and report all Marketing initiatives performance MIS
- Support all key internal presentations like Regional Visits & Strategy Meets
- Continuous refinement to improve accuracy forecasting Industry
- Follow and project lead indicators for demand projection.
- Promotion aligned to the prevailing market conditions and overall business objectives.
- Product - On Track new product development. Project product issues and facilitate resolution through field.
- Effective utilization of marketing spends, analyze and report all marketing initiatives performance while monitoring the budget
- Vendor/agency management to ensure smooth role out of activation's
- Track timely utilization of POSM in the market place
- Market / Consumer understanding activities (including research, customer interface)
- Monitor, analyze and evaluate market trends and consumer / customer behavior Voice of Customer : Gather Voice of customer and highlight to concerned for speedy resolution.
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