Manager - Marketing Alliances - Car Rental Business

We are working on a mandate to hire for Marketing Alliances Manager role for our client in car rental industry based in Gurgaon.

A brief about the company is attached here for your reference. A brief outline of the role is as follows:

- Create marketing partnerships with firms/ which have relevant Target Group.

- Identify non-monetary value prop which makes sense for both the company and partner.

- Proven track record of partnerships closures with clear business impact.

- Define and augment synergies between existing partners

- Create affiliate channels, set SOPs, %ages and define processes automation in the mid-long term

- Work with financial partners and get offers/deals/coupons as business as usual or for any specific campaign.

- Manage partnerships and ensure involvement and engagement.

This is just a broad outline and will include all other related work related to Marketing Alliances.