Manager - Digital Media Planning & Buying - Digital Marketing Agency

Responsibilities:

- Create and present strategic digital media plans based on sound analytics, supported by data

- Developing innovative solutions to continuously position as a cutting-edge source for digital media strategy

- Deploying appropriate technology platforms to find and engage with key target audience segments

- Create digital media strategy and campaign plans to meet client objectives (propose, iterate as needed)

- Fair understanding of performance marketing & therefore, lead performance planning & execution

- Manage and engage with client counterparts and internal account teams for key account assignments

- Well versed with planning tools to build a data driven approach & along with monitoring media trends & competitor's offerings

- Participate in new business pitches & annual media strategy for clients

Skills:

- Minimum 5-8 Years in digital media planning & strategy

- Prior experience applying a solution-orientated approach to problems and challenges

- Excellent communication skills, able to take feedback and input from others, while maintaining focus and drive on core objectives

- Strong understanding of Key Platform Capabilities (E.G. Google, Facebook, OTT, Ecom)