Manager - Digital Marketing - Solar Industry

Solar Industry

Profile - Digital Marketing Manager

Qualification- Graduate / MBA

Salary - Upto 12 Lac CTC

Location - BORIVALI (MUMBAI)

Experience - Min. 5+ years in Digital Marketing Manager.

Role & Responsibilities :

- Build, plan and implement the overall digital marketing activities

- Creating Social Media Marketing strategies to create a brand presence in Social Media and raise awareness.

- Evaluating competitor's Digital Marketing strategies / SEO and creating plans to overtake them.

- Should work towards enhancing and building the organization's/ Client Websites Reputation Management by constantly

- Stay up to date with the latest technology and best practices

- Manage all Social media channels

- Prepare and manage a digital marketing budget

- Manage and improve online content, considering SEO and Google Analytics

- Manage Link building activities

- Reporting and analysis from different tools (Google analytics, Google web master, SEMRush)

- Manager & Planning of influencer marketing activities though digital marketing platforms like YouTube, Blogs, Google ads ,Facebook etc

- Handling ATL/BTL and PR activities for Corporate and channel partners business.

- Making weekly and monthly reports along with benchmarks and targets.

- Expertise in social media marketing and advertising across major social platform (Facebook ,Instagram , Youtube)

- Strong analytical abilities ,highly organized ,detail oriented.

- Measure and report performance of all digital marketing campaigns