Manager - Digital Marketing - Retail/Manufacturing Firm

Digital Marketing Manager

Job Description :

- Build, plan and implement the overall paid media strategy to acquire new customers.

- Manage media platforms like Google Ads, Facebook Ads, Bing Ads and Criteo.

- Manage Google Merchant Centre.

- Experience using tools like Google Analytics, GTM etc.

- Manage monthly media budgets.

- Performance measurement and daily campaign optimisation.

- Spot trends and insights for smarter decisions and better results. Use data-driven insights to attract quality traffic and acquire customers.

- Manage the media agency and ensure all KPIs are met. Agency Collaboration to create a detailed media plan geared towards meeting the campaign goals and manage campaigns.

- Stay updated with latest developments in the digital marketing world.

- Brainstorms new and creative growth strategies.

- Should be able to work independently and grow the account.

Requirements :

- 4+ years of experience in digital marketing

- Expertise managing Google Ads and Facebook Ads Manager is a must

- Great interpersonal and communication skills

- Ecommerce experience will be a plus

- Incredible attention to detail

- Problem solving skills

- Bachelor's/Master's in marketing or relevant field